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What Apples iPhone 7 Means for the Smartphone Market

iPhone 7

 

Apple has finally given the smartphone world a phone with specs that's worthy of the competition. It doesn't mean that Apple's previous offerings were lackluster and underpowered - Apple has been known to give it's costumers more performance with less capable hardware (at least papar). Apple's in house chipset has always been a dual core setup with a relatively low clock speed. And they have recently started using more than 1gb of ram in their phones and tablet. 

This has given the competition (Android OEMs) the opportunity to brag about the number of cores in their smartphone, the huge amount of RAM they have stuffed inside their smartphone and the performance gains to expect from the combination of the high-core-count chipsets and "huge" RAM).

Spec-heads out there would definitely pick the phone (let's say Oneplus 3) with more RAM , a faster clocked processor with more cores when given the choice of iPhone 6s and Oneplus 3. On paper the Oneplus 3 packs more punch with its 6GBs of RAM and higher clocked processor yet the iPhone 6s still manages to outperform it both in real life tests and in some synthetic benchmarks. Some may argue that Apple only have to design their smartphones around a single set of hardware that's been optimized to run in tandem with iOS (which is true for most part)

Looking at the iPhone 7 announced recently, it doesn't look radically different from last year's iPhone 6s with just the antenna lines repositioned and the removal of the headphone port. Storage has also been doubled with base storage starting at 32GBs and storage option of upto 256GBs. The CPU, A10 Fusion is a quad-core chipset with two high performance cores that will be clocked higher obviously and 2 high efficiency cores for when the iPhone 7 doesn't need to showoff. The way the cores are setup has been in existence since Galaxy S4s octacore processor. This time Apple did something similar to what Qualcomm did with the Snapdragon  820 chipset. 

iPhone 7 3gb
 
According to a leaked benchmark from Geekbench, iPhone 7 Plus has 3GBs of RAM which is a huge deal for an iPhone. Last year's iPhone 6s only has 2GBs of RAM but yet still manages to go toe to to with Android heavyweights in terms of performance and real life usage.  These days 3GBs of RAM is reserved for  midrange smartphones. Apple even went as far as using a 12mp dual camera setup for the iPhone 7 Plus and also included a dual stereo speaker setup in the iPhone 7 maybe to make up for the removal of the 3.5mm  headphone jack. 

The iPhone 7 Plus received a Geekbench single-core score of 3233, while its multi-core score comes in at 5363. For comparison, the beefy A9X processor in the iPad Pro -- also paired with 3GB of RAM -- puts up scores of 3009 and 4881 respectively. Likewise, these numbers far outpace those of the iPhone 6s Plus, which delivers 2407 and 4046 respectively.

The benchmark result from Geekbench shows a very high single core score which even outclasses the exynos 8890 used in the galaxy s7. This makes the iPhone 7 a very strong force to contend with in the smartphone world.

The inclusion of stereo speakers and dual cameras in the iPhone 7 shows that if not for anything that Apple is ready to play the spec game with Android OEMs. The stereo speakers in the iPhone 7 is a very much welcome addition (to any smartphone as very few smartphones with dual speakers offer stereo output).

The good news for Android die-hards (like me) is that the next generation of smartphones from Android OEMs will be built to challenge the iPhone 7. Samsung might even give us a dual stereo speaker in the s8 or note 8. Be prepared to see more smartphones

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